General André Cox ‘Faces the Canon’ in Candid Video Interview

The hour-long conversation with J.John begins with the General's early years and his personal walk of faith

POPULAR evangelist, speaker and Anglican minister the Rev Canon J.John has interviewed Salvation Army world leader General André Cox as part of his online ‘Facing the Canon’ series. The programmes, which attract tens of thousands of viewers on YouTube, have previously featured Christian leaders, activists and writers such as the Archbishop of Canterbury, Jackie Pullinger and Wm. Paul Young, author of The Shack.

The hour-long conversation with the General begins with his early years, growing up with his Salvation Army officer-parents in Zimbabwe (then Rhodesia), and his ‘regret’ at not having seized the opportunity to learn an African language during this time. In a frank admission, he concedes that ‘if you’d asked me as a teenager what I wanted to be … Salvation Army officership would not have been high on my list’, and that ‘to say I was reluctant would be an understatement’. 

Speaking of his personal walk of faith, the General talks powerfully of a defining moment as a young man while waiting to watch a James Bond movie. ‘Just before I entered the cinema, I had a fleeting vision – I saw myself as a Salvation Army officer preaching the gospel in the context of Africa,’ he reveals. ‘In an instant, my life changed. I knew from that moment that that was God’s calling for me.’

The General describes to J.John how his ministry as a Salvation Army officer began, with his wife Silvia, in corps (church) appointments in Switzerland, before they offered themselves for international service – with no idea where they might end up. ‘It so happened that we were appointed to Zimbabwe for 10 years,’ he explains.

The conversation includes light-hearted moments, where the General suggests Finnish is the language that might be spoken in Heaven ‘because it takes an eternity to learn’. But there are also moments of solemnity and deep reverence for the way that God has worked in his life.

‘When we became officers, we signed a commitment that wherever we are asked to go, we would accept,’ says the General. ‘I’ve taken appointments that I wouldn’t have chosen for myself, but when I look back there’s not one that I regret, or had a sense that God wasn’t in it or didn’t have a plan.’

He talks of the ‘challenging’ nature of his appointment to South Africa, the pain of apartheid and the harsh reality of the divide between rich and poor. ‘The scale was overwhelming,’ he reflects, recalling the one million people living close to his home under corrugated iron sheets.

Pertinently, the General speaks of the ‘two-dimensional salvation’ he understands from Salvation Army Founder William Booth’s teaching, and the way that this is still reflected in the Army’s international mission statement – ‘to preach the gospel of Jesus Christ and to meet human needs in his name without discrimination’. 

The General cites examples of this integrated approach as diverse as a Salvation Army hospital in rural Zimbabwe and an employment scheme in Canada which is giving jobs – and hope – to the ‘unemployable’. ‘One of the privileges I’ve had [as General]’ he explains, ‘… is to see the kaleidoscope and the beauty of The Salvation Army. Yet the reality that it is one family. Wherever we go, we feel at home. We’re with people who signed up to the same commitments as ourselves, fulfilling the same mission.’

He saves his strongest words for The Salvation Army’s work to counter what he describes as the ‘scourge of the 21st century’ – human trafficking. ‘It is a blight on our common humanity, that after so many years these issues still prevail … It really must anger the heart of God.’

In conclusion, J.John asks the General what he would like written on his tombstone. ‘How about this: “General André loved Jesus and loved people”?’ The General responds: ‘I’d be happy with that, yes. Because really, that’s the heart of The Salvation Army.’

The interview can be watched online at sar.my/facingthecanon

Report by IHQ Communications 
International Headquarters

Discover more

Compass
Strategy and impact

Compass

The Salvation Army's global strategic framework.

Adults and children sing in a family choir
Denmark and Greenland
The General

Guided by God’s compass

A festival of faith, family and forward movement in Denmark

Faith-Based Facilitation
Strategy and impact

Faith-Based Facilitation

Faith-Based Facilitation is a way of helping people think, talk, explore and respond to issues in the light of faith.

Volunteers unload supplies from a Salvation Army emergency vehicle
Emergency response
USA Southern

The Salvation Army responds to catastrophic Texas floods

Emergency Disaster Services teams are working around the clock to provide meals, drinks and emotional and spiritual care to communities in Central Texas, USA, following the devastating flooding of the Guadalupe River.

World map with countries highlighted in different colours
Strategy and impact

World Map

A downloadable map showing countries in which The Salvation Army is at work.

A group of young Salvationists in front of the exhibition 'Transforming lives for 160 years'
International Headquarters

Salvation Army celebrates 160 years; anticipates powerful future

Transforming lives and communities since 1865